Heathrow picks Havas agencies for integrated ad and CRM accounts

Heathrow Airport has picked Havas Worldwide and Havas Helia for its integrated advertising and CRM business after a competitive pitch.

Heathrow: began reviewing at the end of last year
Heathrow: began reviewing at the end of last year

The Havas agencies won the business after pitching against Adam & Eve/DDB, which pitched alongside Rapp, and M&C Saatchi which pitched alongside Lida.

Abbott Mead Vickers BBDO, Engine, Leo Burnett London, MullenLowe London, Ogilvy & Mather London and VCCP were involved earlier in the process, which was handled by Oystercatchers.

In December Campaign revealed that Heathrow had begun a review. Saatchi Masius was the incumbent on the account.

Carat has held Heathrow’s media business since 1999, having retained it in 2011.

Topics

Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
The Remain campaign ads that got away
Share

1 The Remain campaign ads that got away

Several of the agencies involved in the Stronger In campaign for the EU referendum have shared some ad executions that never saw the light of day.

Brexit reaction: Ad industry rocked by UK vote to leave EU
Shares0
Share

1 Brexit reaction: Ad industry rocked by UK vote to leave EU

Senior figures from across the UK's advertising industry have reacted with shock and dismay after the country voted to leave the European Union.

Just published