Hotline: Bacardi seeking agency for global advertising account

Bacardi is looking for an agency to handle the global advertising account for its flagship rum brand.

The company is in talks with a number of US-based shops regarding the business, which is currently handled by Y&R. The agency has been the incumbent on the account since 2005. However, it's now understood that Bacardi is looking for a smaller boutique shop to oversee the bulk of its advertising activity.


Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).