HOTLINE: Gallaher has hired D'Arcy Worldwide and IMP

Gallaher has hired D'Arcy Worldwide and IMP to handle the launch of the Sobranie Classic cigarette brand across Asia and central Europe. The product will compete with Marlboro and Davidoff in the premium cigarette market.


Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).