Google is launching a new brand channel on YouTube featuring business figures, such as the IPA president, Rory Sutherland, and politicians offering advice to companies on how to survive the recession. The channel, called Survival of the Fastest, will have three content streams aimed at different industry areas: marketing, e-commerce and finance.
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Head of Studio Competitive Studio 71, London
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The response to Transport for London's decision not to renew Uber's licence is a vignette for our times.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).