Hotline: Hyundai appoints M&C Saatchi

Hyundai has appointed M&C Saatchi to handle the £25 million pan-European launch of its i10 car marque. Hyundai originally appointed Mother to handle the business in January, but the agency parted company with the Korean car-maker after two weeks because it was unable to agree contractual terms.


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1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).