Hotline: Initiative wins business for The Dow Chemical Company

Initiative has won the UK media planning and buying business for The Dow Chemical Company, the US chemical giant that is a sponsor of the London 2012 Olympic Games. Dow did not previously have a UK media agency.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).