JCDecaux, the outdoor media owner, plans to expand its digital portfolio with more six-sheets and Transvision screens at rail stations across the country. It aims to boost its digital capacity by 60 per cent during 2012 and introduce the largest single digital screen at London Waterloo.
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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).