Hotline: Lego signs sponsorship deal

Lego has signed a sponsorship deal with Pearl & Dean and Vue cinemas involving activity over the coming year. Negotiated by Carat Sponsorship, the deal will include cinema ads themed to individual children's films, a Saturday morning kids' club, foyer activity and online branding on the Vue website.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).