Hotline: Nationwide BS undertakes benchmarking exercise

The Nationwide Building Society is undertaking a benchmarking exercise in conjunction with the Haystack Group. Peter Gandolfi, Nationwide's head of brand marketing, said: "We are looking at how we can get more value from our agencies. This could result in the appointment of a lead communications agency to work across all agencies." Gandolfi added that Nationwide's media agency, Mediaedge:cia, was unaffected by the process.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).