Hotline: Wunderman appointed Bank of America account

Wunderman has been appointed to handle the UK online and offline direct marketing account for Bank of America following WPP's appointment as its global network. The activity will include MBNA, which the bank bought last year.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).