Hotline: Yell appoints Ann Francke as chief marketing officer

Yell, the directories publisher, has appointed Ann Francke, the former strategic marketing director at Boots, to the role of chief marketing officer.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).