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Bartle Bogle Hegarty has been hired to create a launch campaign for Project J, the weekly entertainment title due to be launched early next year by Emap Metro. The magazine has been in development for more than a year and its name is still under wraps.

Bartle Bogle Hegarty has been hired to create a launch campaign for

Project J, the weekly entertainment title due to be launched early next

year by Emap Metro. The magazine has been in development for more than a

year and its name is still under wraps.



BBJ Media Services has denied speculation that it is on the brink of

losing its Volkswagen business in the UK to MediaCom/TMBG, saying it has

just signed a new contract for 1999 with the client. Carat Europe has

also denied that its VW account is in trouble in Spain, Italy and the

Benelux countries, explaining that it has always worked on a

market-by-market basis, and is therefore unaffected by the loss of VW in

Germany earlier this year.



River Island, the high street fashion chain, is looking for its first ad

agency. Its managing director, Clive Lewis, is understood to be talking

to three agencies about the pounds 3 million account.



Fallon McElligott has lured Jamie Barrett, a former joint creative

director of Wieden & Kennedy, Portland, to be the creative director of

its New York office. Barrett, a copywriter, was closely associated with

W&K’s much-awarded Nike campaigns. He previously spent four years at

Fallons in Minneapolis.



Mars is understood to have clashed with the ITV sales house, Granada

Sales, over its airtime deal for 1999. The two sides are said to be in

dispute over the structure of the Mars deal and it is unclear whether a

solution will be in place in time for Mars to be on air in Granada

regions at the start of January.



CKBT has joined the Emap Metro roster and will handle the relaunch

campaign of its film title, Neon. The advertising breaks in January and

will focus on the magazine’s unbiased editorial style under the theme,

’Film in a different light’.



Paul Smith has appointed Alan Aboud of the incumbent agency, Aboud

Sodano, to oversee its advertising following a review involving St

Luke’s, Wieden & Kennedy and Euro RSCG Wnek Gosper. Red Media has

retained the media buying account.



Cabal Communications is to launch its third title, Crime Weekly, on 29

January. The magazine will be aimed at 25- to 44-year-old women who are

interested in real-life and fictional crime stories. It will be edited

by Keith Wilson and have an expected settledown circulation of 85,000.

The first three issues will cost 50p, increasing to pounds 1 from the

fourth.



MindShare Hong Kong has formed a media planning and buying



alliance with the Euro RSCG Partnership under a new brand, Motivator.

The business will include Euro’s accounts in Hong Kong, Taiwan and, in

the near future, China.



Abbott Mead Vickers BBDO has pulled out of the pounds 3 million Bisto

pitch because of a possible client conflict. Saatchi & Saatchi has taken

its place on the pitch-list alongside Grey and DMB&B.



Moben Kitchens and Dolphin Bathrooms have moved their media planning and

buying accounts from Carat into MBS. The businesses - both owned by MKD

Holdings’ Limelight Group - spent pounds 8.5 million last year, which is

expected to rise to pounds 10 million in 1999. The win consolidates

MBS’s hold on the Limelight business, as the agency won Portland

Conservatories and Kitchens Direct in January.



The deadline for tenders for the BT advertising account is 9



December. More than 200 applications are expected, from which the

company will draw up a shortlist.



The Advertising Brasserie has hired a stand-up comedian to work

alongside its creative partners, Liz Whiston and Dave Shelton. James

McCarthy, who has also worked on the hit comedy series, the Fast Show,

has no previous agency experience.



The cruise line, Fred Olsen, has picked HDM Linx to handle its pounds 1

million through-the-line account after it split with the London

Advertising Partnership (Campaign, last week). Senior King, Travis Sully

Harari, Citigate and Camp Chipperfield Hill Murray were among those

contesting the business.



Omnicom chiefs plan to replicate AMV’s successful model globally.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).