HOTLINE

Bupa has shortlisted HHCL & Partners, Leagas Delaney, Duckworth Finn Grubb Waters and WCRS for a pounds 6 million brief to produce a brand-building campaign with a strong creative theme. The pitch is expected to take place in January.

Bupa has shortlisted HHCL & Partners, Leagas Delaney, Duckworth

Finn Grubb Waters and WCRS for a pounds 6 million brief to produce a

brand-building campaign with a strong creative theme. The pitch is

expected to take place in January.



Discovery Foods, which produces tortillas, salsas and Mexican, Cajun,

Creole and Texan sauces for the UK market, is looking to appoint its

first ad agency. Court Burkitt & Company, Anthem and Joshua will all

pitch for the business early next year.



Channel 5 has confirmed that it will launch its digital terrestrial

television service next week. The channel will be a simulcast of Channel

5’s existing terrestrial service. Channel 5 plans to rent the 50 per

cent of its digital capacity that won’t be required for its own

simulcast broadcasts.



Keith Reinhard, the chairman and chief executive of DDB, has been named

president of the Cannes film, press and poster jury for 1999. Reinhard

started his advertising career as a creative and is best known for a

McDonald’s campaign. At Cannes this year the DDB network won a record 34

lions and its Brazilian agency, DM9 DDB, was named agency of the

year.



IPC Magazines has handed Duckworth Finn Grubb Waters the pounds 1

million brief to advertise its NME and Melody Maker titles following a

head-to-head pitch against Fallon McElligott. Both agencies have been

asked to repitch campaign ideas for Loaded.



Richard Storey, the senior planner on the British Airways account at M&C

Saatchi, has been appointed the agency’s planning director. His

promotion coincides with the arrival of two additions to the planning

department - Gareth Kaye, who joins from TBWA, and Rebecca Munds, who

has been working with Chiat Day in Los Angeles.



The art director, John Messum, is returning to Saatchi & Saatchi after

two years at HHCL & Partners. Messum left Saatchis with his partner, Jo

Tanner, in February 1997 after nine years at the agency. It is not yet

known who Messum will partner at Saatchis. Tanner is remaining at

HHCL.



Ninety per cent of consumers believe UK law should be brought into line

with the US, where advertisers wanting to use the image of a dead

celebrity must get permission from the celebrity’s estate. The poll was

carried out on behalf of the Celebrity Group, the celebrity casting

consultancy.



HHCL & Partners has created seven new partners, taking the total to

37.



They are: Alison Wright and Emma Serednyj, both account directors;

Richard Packer, head of TV; Richard Huntingdon, account planner; John

Parkin, copywriter; Tamsin Robilliard, head of traffic and Darrell

Berry, head of IT.



The Independent Television Commission has reduced the fees broadcasters

have to pay to cover the ITC’s costs of licensing and regulating

commercial television. The 1999 tariff will raise pounds 16.46 million

in 1999, a decrease of 1 per cent on 1998.



Laura Ashley, the beleaguered fashion retailer, is talking to Leagas

Delaney and WCRS about developing a new strategy for the brand. It

parted company with Bean Andrews Norways Cramphorn and its media buyer,

CIA Medianetwork, in May.



Talk Radio has confirmed it will renew its contract with Walsh Trott

Chick Smith when it expires at the end of this year, although Saatchi &

Saatchi has won the task of advertising its new drivetime show, Sports

Night. Saatchis will work alongside Walsh Trott, which retains

responsibility for the radio station’s overall brand advertising.



The Media Trust has joined forces with Channel 5 and the British

Television Advertising Craft Awards to launch a new competition to raise

the profile of social issues. Entrants are invited to submit scripts for

ads which will be judged by a panel including Trevor Beattie, creative

director of TBWA. The winning entries will be screened on Channel.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).