HOTLINE

Simon Marquis, the editorial director of Campaign’s sister magazine, Marketing, is tipped to take over as the new managing director of Zenith Media. Marquis has an extensive background in media and advertising and is a former media director and managing director of Burkitt Weinreich Bryant Clients and Company. Graham Duff, Zenith’s chief executive, refused to comment.

Simon Marquis, the editorial director of Campaign’s sister

magazine, Marketing, is tipped to take over as the new managing director

of Zenith Media. Marquis has an extensive background in media and

advertising and is a former media director and managing director of

Burkitt Weinreich Bryant Clients and Company. Graham Duff, Zenith’s

chief executive, refused to comment.



Abbott Mead Vickers BBDO has been confirmed as winner of the pitch for

British Digital Broadcasting’s pounds 20 million launch-year promotion.

Two other AMV subsidiaries, New PHD and Clarke Hooper, will handle media

planning and buying and all below-the-line activity respectively. The

appointment coincides with the agency’s first work for Doritos since

picking up the pounds 17.5 million pan-European account of the Frito-Lay

corn-chip brand. At least pounds 3.5 million has been earmarked to

relaunch Doritos in the UK using the line: ’The loudest snack on

earth’.



Book Club Associates, the mail-order books and records company, is

talking to media agencies about its pounds 15 million planning and

buying account. The business is currently handled by the Media Business

Direct.



BT has invited six agencies to pitch for its strategic media planning

account. Zenith Media, Manning Gottlieb Media, MediaCom, Unity, New PHD

and Mediapolis have been shortlisted. How-ever, Mediapolis has declined

to pitch. It handles media buying for the rival telecoms company,

Orange.



Ian Smith, 42, the managing director of George Patterson Bates in

Australia, has been appointed international president of Bates Worldwide

with a brief to increase the network’s handful of global accounts by

expanding local agency relationships with multinational businesses.



The cash-strapped Russian Space Agency is to set up a subsidiary to sell

advertising for its space missions and related operations. The aim is to

generate extra revenue for the agency, which receives only 50 per cent

of its funds from the national budget.



Kall Kwik, the print, copy and design franchise, has appointed Grounds

Morris Campbell to handle creative work on a brand-building task. Radio

and poster advertising will feature customer testimonials with the line,

’People you trust, trust Kall Kwik’.



Frank Assumma, former chairman of the troubled New York agency, Wells

BDDP, is suing its parent, the GGT Group, for dollars 14.6 million.

Assumma left Wells last month after the company lost its key dollars 125

million Procter & Gamble account. Wells intends to defend Assumma’s

action, which claims breach of contract, loss of earning power caused by

alleged wrongful conduct and alleged intentional defamation.



DMB&B has resigned the Cyprus Tourist Board account which it won only a

year ago. A TV campaign went on air last week and will run until the end

of February. Nigel Marsh, the marketing director of DMB&B, said: ’We

wish them well but we prefer relationships where the client has a

long-term commitment to persuasive communication’.



The Audit Bureau of Circulations has been forced to drop its revised

rules on bulk sales, after newspapers found that it would be impossible

to get recipient companies of bulk sales to produce official foot-fall

figures because they see it as confidential information. ABC is meeting

with newspaper publishers on Thursday to thrash out an alternative.



The Newspaper Publishers Association has expressed disquiet over

revelations that the research group which provides core NRS readership

data is also responsible for the new Quality of Reading Survey. QRS,

which provides additional information to NRS on the way people read

newspapers and magazines, was commissioned jointly by the Periodical

Publishers Association, the Institute of Practitioners in Advertising

and the Incorporated Society of British Advertisers.



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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).