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Storehouse is reviewing the media planning and buying for its Mothercare and Bhs retail outlets. It has lined up six agencies to pitch, including the incumbent buyer, the Media Business, and the planner, Saatchi & Saatchi. The review follows the appointment of two new marketing directors, Jane Hayman at Bhs and Steve Foulser at Mothercare.

Storehouse is reviewing the media planning and buying for its

Mothercare and Bhs retail outlets. It has lined up six agencies to

pitch, including the incumbent buyer, the Media Business, and the

planner, Saatchi & Saatchi. The review follows the appointment of two

new marketing directors, Jane Hayman at Bhs and Steve Foulser at

Mothercare.



One2One has signed up Chris Evans to appear in its latest ad, in which

the Virgin Radio owner and DJ will choose John Lennon as the person he

would most like to have a One2One with. The commercial, from Bartle

Bogle Hegarty, is being shot this week and is Evans’s first on-screen

appearance.



General Motors is reported to be considering the introduction of a

fee-based agency renumeration system to replace its existing

commission-based method. According to a report in Advertising Age, the

change may come as soon as January in North America.



Volkswagen is hoping to offer an antidote to road rage with a new

campaign for the Polo which uses bubble-wrapped poster sites. As well as

emphasising the protection theme of the current Polo TV ad, the posters

also invite stressed-out drivers to relax by popping the bubbles in a

bid to diffuse tension induced by crowded motorways and long journeys.

The campaign, created by BMP DDB, planned by BBJ and bought by

Posterscope, will run on 89 six-sheets owned by the outdoor company,

Admedia.



Faulds Advertising is looking for a creative director to replace Jim

Downie, who has been caretaking the role since Simon Scott and Andrew

Lindsay left to form the Union in 1996. Downie will stay at the agency

as a senior art director but Faulds wants a new creative director with

’a history of management and creativity’.



The regional newspaper sales house, Amra, has suffered the first

fall-out from its sale last week to the regional publishing company,

Trinity. North East Press has given Amra notice that it is taking its

newspapers out of the sales operation. North East is understood to be

unhappy at being part of a Trinity-owned sales outfit.



ONdigital, the digital pay-TV service which launched last weekend, has

failed to secure rights from three major US film studios enabling it to

show a full range of films. It also faces an investigation from the

Independent Television Commission over its new ITV commercials following

a complaint from its BSkyB rival about ’knocking copy’. ONdigital claims

to have had 75,000 inquiries to its call centre since its set-top boxes

went on sale last Saturday.



Carlton has extended its relationship with Doner Cardwell Hawkins by

appointing the agency to handle the launch of three new digital channels

- Carlton World, Carlton Kids and Carlton Cinema. The assignment

augments Doner Cardwell’s existing work for Carlton Select and Carlton

Food Network.



The Radio Authority has advertised its first local digital radio

multiplex licence. Applications have been invited for the Birmingham

area, and the winning bidder will be granted a 12-year licence.



The Direct Marketing Association’s agencies council has elected Chris

Lovell, the managing director of LVB DraftWorldwide, as its chairman.

The DMA agencies council is made up of direct marketing agency personnel

and exists to champion high standards of practice within the industry

and promote profitable business relations between members, clients and

suppliers.



Mark Wyatt, Mary Heaney and Selina Lear, who resigned last month as

respectively the publisher, editor and display ad manager of Centaur

Communications’ title, the Lawyer, have set up their own publishing

company, Global Professional Media. The company will be chaired by

Martin Boase, the BMP DDB founder. Its first launch will be a law title,

Legal Week.



There are still a few places available for Campaign’s digital television

conference - Digital TV in the Real World - on Tuesday 24 November, in

London. Anyone interested should call 0171-413 4116 for further details.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).