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True North, the US-based parent company of Foote Cone Belding, is set to acquire Wilkens International, the former Ayer Europe network which has a minority stake in Britain’s Leagas Shafron Davis.

True North, the US-based parent company of Foote Cone Belding, is

set to acquire Wilkens International, the former Ayer Europe network

which has a minority stake in Britain’s Leagas Shafron Davis.



True North, which is currently in an uneasy alliance with Publicis in a

European joint venture, wants to develop Wilkens as its European

second-string network, into which it will divert all conflicting

business. Meanwhile, Maurice Levy the Publicis chairman, said the

company planned to spend dollars 250 million on acquisitions in order to

become a global player.



Andrew Cracknell, the chairman and executive creative director of

Ammirati Puris Lintas in London, and William Eccleshare, APL London’s

chief executive, have been promoted to the worldwide board and handed

additional responsibilities as part of a new management structure for

the network. Eccleshare becomes regional director Northern Europe and

Cracknell becomes one of a triumvirate of creative bosses overseeing

output worldwide.



Paul Twivy’s compensation claim against Bates Dorland following his

sacking three months ago as group chief executive is to be heard in the

High Court during a five-day hearing scheduled to begin on 14 April.



Time Out, the London listings magazine, has appointed Bartle Bogle

Hegarty to its pounds 1.5 million account without a pitch. A mixed media

campaign will launch in late spring. Media planning and buying remains

with Total Media.



Delta Air Lines has shortlisted Saatchi and Saatchi, Ammirati Puris

Lintas and Ogilvy and Mather to pitch against the incumbent, BBDO, for

its dollars 100 million worldwide advertising account. Ten agencies were

originally invited to pitch for the business. The four finalists will

present at the end of February with a final decision expected by March.

Delta has been with the BBDO network for 51 years.



The Poulter agency in Leeds has been appointed by the Tidy Britain group

to launch a campaign aimed at reducing the amount of litter dropped by

teenagers. Test advertising will begin in the North of England in the

spring before a possible major initiative backed by EU funding.

Advertising Principles, BDH, Broughton-Jacques and Barrington Johnson

Lorains also pitched for the business.



CIA Medianetwork has filled the gap left by the departure of Rob Norman,

the former managing director of CIA Interactive, by poaching Bill Faust

from IMP. Norman, who has joined the sports and marketing operation,

Prisma Sports and Media, will continue to work with the media agency on

a consultative basis, particularly on Lloyds-TSB.



OKI Systems, the Japanese fax and printer manufacturer, is reviewing the

creative side of its pounds 1.4 million UK account, held by Harari Page

for the past six years. The agency has declined to repitch.



Media buying remains with CIA Media Solutions in Manchester.



Mirror Group Newspaper’s Daily Record has kicked off a review of its

advertising business, which is currently held by Riley Advertising. It

is understood that the Record has seen several Scottish agencies, and

Faulds Advertising, which has also worked with the Scottish Daily Mail,

is tipped to pick up the business.



Entertainment Online, the worldwide Web-based entertainment and

education service, has appointed the SMI Group to handle its pounds 2 to

pounds 3 million European advertising and media planning business. The

win follows a pitch against several London agencies.



Motive has picked up the pounds 2 million media planning and buying for

Cointreau in the UK and a strategic co-ordination role across Europe.

The win comes four months after Bartle Bogle Hegarty was awarded the

creative account (Campaign, 20 September 1996).



The Salvation Army is to launch its first cinema campaign with a

60-second nationwide ad through Saatchi and Saatchi. The campaign

focuses on the army’s commitment to helping young people suffering from

alcoholism, drug addiction, homelessness and Aids.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).