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Spirit, the agency launched in April by Michael Dobbs, Richard Hammond and Mitch Levy, has hired its first permanent creative team. The copywriter, David Bryant, and the art director, Lucy Hobbs, join after a period of freelancing at the agency, bringing the number of staff at Spirit to 11.

Spirit, the agency launched in April by Michael Dobbs, Richard

Hammond and Mitch Levy, has hired its first permanent creative team. The

copywriter, David Bryant, and the art director, Lucy Hobbs, join after a

period of freelancing at the agency, bringing the number of staff at

Spirit to 11.



The Advertising Brasserie has been appointed to publicise the Disney

Channel’s wider availability. Currently a bonus channel that is free to

dual Sky Movies subscribers, the channel will now be available on all

major cable operators. The TV and radio campaign will position it as the

leading provider of children’s entertainment.



Six candidates are standing for election to the D&AD’s executive

committee for next year. They are Chris O’Shea of Banks Hoggins O’Shea,

Jaspar Shelbourne of J. Walter Thompson, Brian Stewart of Delaney

Fletcher Bozell, Vincent McEvoy of Camp Chipperfield Hill Murray, Graham

Watson of Bartle Bogle Hegarty and Chris Arnold of Stretch the

Horizon.



The Mail on Sunday has increased its ratecard prices by around 4 per

cent on the back of circulation growth. The advertisement sales

controller, Sally de la Bedoyere, has sent a letter to agencies drawing

attention to the newspaper’s circulation performance in September, which

saw an increase in sales month on month of more than 8 per cent to

2,413,584.



The Post Office’s statutory review of its marketing and agency services

continued this week with a call to tender for the Parcelforce sales

promotion account in the Official Journal of the European Community. The

task will be to run point-of-sale campaigns and to handle local and

regional sales promotions. Meanwhile, Post Office Counters began

contacting successful agencies from its recent tender with a view to

setting up credentials meetings.



Hays DX, the business-to-business mail and express delivery company, has

appointed HHCL & Partners to a branding project. The agency will

initially sharpen and redefine the brand.



The US-based publishing company, Weider Publications, has formed a

licensing deal with the UK arm of Mollin Publishing to launch a number

of monthly magazines in this country early next year. Sharon Walker,

former editor of Health & Fitness, and Stephen Ferns, who was launch

editor of GQ Active, will work on the new titles which are rumoured to

be in the health and fitness market. Weider’s US portfolio includes the

women’s health title, Shape, and the health magazine, Men’s Fitness.



Graham Page, the former managing director of MediaCom Direct, is joining

Universal McCann as an associate director to head the agency’s recently

won Somerfield-Kwik Save account. Page resigned from MediaCom Direct in

May.



The former Tory MP, Dr Ian Twinn, is joining the Incorporated Society of

British Advertisers as its first director of public affairs. Twinn, who

lost his Edmonton seat in the 1997 general election, has been a

parliamentary private secretary to three ministers.



Furniture Village, the furnishing retailer which is looking for its

first advertising agency, has shortlisted Saatchi & Saatchi, Young &

Rubicam and Osprey to pitch for its account.



MediaCom has won the pounds 500,000 media planning and buying task for

the liqueur brand, Amaretto Di Saronno. Media buying for the product,

which is distributed by UDV, was previously handled by Court Burkitt &

Company. MediaCom is now working on a pre-Christmas push for

Amaretto.



The Government this week launched a nationwide campaign through FCA! to

promote its New Deal for lone parents. The programme helps lone parents

get jobs by providing personal advisers to help them overcome obstacles

to working. The campaign runs across television, radio, press and

posters.



Schweppes has shortlisted four agencies for its Oasis fruit drink

account. They are TBWA GGT Simons Palmer, the Advertising Brasserie,

Duckworth Finn Grubb Waters and Mountain View.



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