Husband takes on press and radio at MBS

MBS Media has promoted Steve Husband to press and radio buying director to help service its most heavyweight clients.

MBS Media has promoted Steve Husband to press and radio buying

director to help service its most heavyweight clients.



Husband, an MBS employee of three years, formerly ran the pounds 15

million Limelight Group account, which incorporates Moben Kitchens,

Dolphin Bathrooms and Sharps Bedrooms.



The majority of the Limelight Group and Allied Carpets media spend is

channelled into press, while Norwich Union, another of MBS’s major

clients, ploughs a large proportion of its media budget into radio.



The agency has not had a dedicated press and radio director before,

although Paul Stewart oversaw the two disciplines before leaving to join

Acumen as a partner 12 months ago.



The television buying team is run by MBS Media’s TV buying director John

Earl.



MBS has also promoted Debbie Godfrey to the board. Godfrey was

previously account director on the Norwich Union business.



Now she will head a portfolio of business that includes the centralised

Michelin account, Moben Kitchens and Kwik-Fit rival ATS (Associated Tyre

Specialists).



London-based MBS claims to have swelled its billings by 40 per cent

during 1999 to pounds 150 million, ranking it 15th in the media agency

league tables.



Commenting on the two promotions, Glenn Burton, chairman of the MBS

Group, said: ’Given our recent growth in billings, we wanted to increase

the management team. Debbie and Steve are key members of staff who have

contributed hugely to the company’s new-business success over the past

few years.’



How to Sell to, p9.



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