Hyundai uses tyre tracks to send giant message to astronaut in space

Car brand Hyundai has broken a Guinness World Record by using 11 cars to deliver a message from a daughter to her father in space.

Hyundai: car brand broke Guinness Book of World Records with giant message sent to space
Hyundai: car brand broke Guinness Book of World Records with giant message sent to space

It used 11 of its Genesis models to create a giant tyre track image in a desert, big enough to be seen and photographed by a working astronaut.

The message, "Stephanie loves you" was written on paper by Stephanie and then super-imposed onto the landscape by stunt drivers exactly by using GPS technology.

The video, uploaded last week, has already racked up over 17m views. 

Brand: Hyundai

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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