Inaugural London Comedy Film Festival launches campaign

Be the first to comment
London Comedy Film Festival: kicks off activity
London Comedy Film Festival: kicks off activity

LoCo, The London Comedy Film Festival, is launching an ad campaign to promote London's first ever 'Comedy Film Festival', after appointing 18 Feet & Rising.

The four-day festival in partnership with the BFI will run from 26 to 29 January on London's Southbank. The festival also has the backing of ITV, Channel 4 and Sky.

LoCo appointed 18 Feet & Rising to handle the campaign at the end of the last year without a pitch.

Print ads will promote premiere screenings for films such as 'The Muppets', 'The Fairy' and 'The Day Off'. The campaign will also promote workshops and Q&A’s with directors and cast members, using the strapline, 'Long Live Comedy Film'. 

The agency will also be behind limited edition movie posters, which will be signed and disributed at the screenings and also the LoCo festival event programme.

Noreen Khan and Max Weiland were the creatives on the campaign.

Follow Sara Kimberley on Twitter @SaraKimberley

Tags

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Twitter reveals insights from best social campaigns of 2015
Shares0
Share

1 Twitter reveals insights from best social campaigns of 2015

Twitter UK's head of brand strategy reviews some of the best campaigns on the social media platform last year and shares insights to help brands in 2016.

Just published