INTERACTIVE: INTERACTIVE GALLERY - D&AD CD-Rom

Remember the old days? Ads were made of wood, film was made of film and the D&AD book was a yearly 80lb treat. Now everything’s gone digital and the ’book’ is a CD, or rather four CDs. It makes a lot of sense to have all the work in one place instead of the book, the reel and the audio tape and, after spending a couple of minutes getting used to the interface, it’s really easy to use. But all that great work takes up a lot of space and my only problem with the format is that I seemed to spend all my time changing disks. Apart from that, it has a great search engine and its new easy-steal size should go down well with your placements.

Remember the old days? Ads were made of wood, film was made of film

and the D&AD book was a yearly 80lb treat. Now everything’s gone digital

and the ’book’ is a CD, or rather four CDs. It makes a lot of sense to

have all the work in one place instead of the book, the reel and the

audio tape and, after spending a couple of minutes getting used to the

interface, it’s really easy to use. But all that great work takes up a

lot of space and my only problem with the format is that I seemed to

spend all my time changing disks. Apart from that, it has a great search

engine and its new easy-steal size should go down well with your

placements.



Client D&AD

Brief Accurately represent the annual in a portable and interactive way

and enhance the wider activities of D&AD

Created by AMX Digital



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