Interview with Bob Greenberg

Bob Greenberg chairman, chief executive, global chief creative officer speaks about this background at R/GA, as well as being a judge at this year's D&AD.

Greenberg reveals how integration is key at his agency. He talks about his ‘interest to reinvent the agency model' and to have an ‘agency for the digital age.’

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YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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