Irn-Bru 'gets you through' by The Leith Agency

The new campaign from Scotland's "other national drink" is said to have been inspired by Scottish people's ability to deal with difficult situations with a sense of humour.

The £2.5 million Irn-Bru campaign comprises three 30-second ads – "blind date", "pink bomb" and "steamy windows" – that will run on TV and in cinemas.

Credits

Spot name
Head of marketing, IRN-BRU
Copywriter
Art director
Planner
Media agency
Media planner
Production company
MTP
Editor
Post-production
MTP
Exposure
TV
VOD
Spot name
Head of marketing, IRN-BRU
Copywriter
Art director
Planner
Media agency
Media planner
Production company
MTP
Editor
Post-production
MTP
Exposure
TV
VOD
Spot name
Head of marketing, IRN-BRU
Copywriter
Art director
Planner
Media agency
Media planner
Production company
MTP
Editor
Post-production
MTP
Exposure
TV
VOD

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