ITV pre-tax profits up 11% led by non-spot revenue

ITV has reported pre-tax profits of £179 million in the first six months of 2013, up 11 per cent year on year, as growth in non-spot revenues helped the broadcaster increase overall revenue by 1 per cent.

ITV: half-yearly results show pre-tax profits up 11%
ITV: half-yearly results show pre-tax profits up 11%

The results show the broadcaster’s spot ad revenue was £741 million in the first half of 2013, a decline of 3.1 per cent year on year against a TV ad market that ITV estimates decreased by 1 per cent.

ITV said its ad revenue was down 6 per cent in May and 16 per cent in June. In the third quarter, ITV expects its spot ad revenue to increase by 12 per cent in July, 20 per cent in August and to be broadly flat in September.

Adam Crozier, the chief executive of ITV, said he expects ITV’s spot ad revenue to be broadly flat across the first nine months of 2013 and he "hopes" ITV will outperform the market across the year as whole.

Non-net ad revenue (NAR), such as online, interactive, pay and production revenues, was £568 million during the period, up 11 per cent year on year.

ITV generated external revenues of £1.14 billion, up 1.2 per cent year on year.


Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published