J20 'White Blend' by BBH

J2O has launched a new European campaign promoting its range of soft drinks, J2O White Blend.

The range includes two varieties White Grape & Kiwi and Red Grape & Blackcurrant.

To promote the range, BBH has launched an illustrated outdoor campaign with the strapline J2O White Blend: "a more refreshing side of J2O".

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