GGT’s European chief executive, Jan Hall, has become the first
high-level casualty of the agency group’s recent acquisition of the much
larger French network, BDDP.
Now concluded, the pounds 96 million deal has left Hall -whose primary
responsibility was the development of business in Europe - out in the
cold. Insiders said the European expansion drive had now been ceded to
the French group because the buyout deal was structured so that BDDP’s
European chief executive, Rod Wright, and his global chief executive,
Jean-Claude Boulet, continued to run their own network, with lines
reporting directly into GGT’s chairman, Michael Greenlees.
’With her experience, Jan felt she should have a larger role within the
organisation,’ one source admitted.
Hall herself, however, would only say that she felt it was time for a
change. ’I’ve had three years at GGT and it is the perfect time to make
the break,’ she commented. Hall will leave in June and does not yet know
what she will do in the future.
Some form of restructure has long been expected at GGT and BDDP since
the acquisition, which trebled the size of GGT’s holdings at a stroke,
but left some areas of duplication.
The first structural change will be the merger of two sales promotions
companies - BDDP’s Tequila and GGT’s Option One - to set up a pounds 25
million company called Tequila/Option One. This will be chaired by
Tequila’s chief executive, Tom Wass. Option One’s chief executive,
Louise Wall, will leave once the merger is complete.
Greenlees said: ’With the acquisition of BDDP the role of European chief
executive within GGT plc has decreased. As a result, Jan and I have
decided that her departure is the best way forward.’