Jazz FM installs Wells as sponsorship chief

Clear Channel Radio Sales has appointed magazine salesman David Wells head of sponsorship and promotions for Jazz FM.

Clear Channel Radio Sales has appointed magazine salesman David

Wells head of sponsorship and promotions for Jazz FM.



Wells, 39, leaves Emap’s Motorcycle News after two-and-a-half years as

area sales manager for the South-west region.



Although Wells is making the crossover from magazines, he has a radio

sales background, having worked at both London News Radio and GWR.



The sponsorship and promotions position has remained unfilled since the

departure of Melissa Whity, who left CCRS before its merger with Katz

last year.



Wells takes up his position at the beginning of June and will report to

CCRS’s overall head of sponsorship. However, following news of the

resignation of the current head of sponsorship Adam Findlay (Media

Business, 15 May), the company is looking for a replacement.



Wells will report initially to CCRS commercial director David

Goffin.



The newly assembled team includes two sponsorship and promotions

executives, Natalie Shepherd and Melissa Greeves. They will seek out

relevant sponsorship deals for Jazz FM on a national level.



Under Findlay, the department has recently secured two sponsorship

deals.



The first is with upmarket kitchen supplier Neff, which has agreed to

sponsor the Dinner Jazz slot on Jazz FM from next month.



The promotions team has also signed up the independent investment

banking group Granville to sponsor the Business Programme.



Commenting on his new position, Wells said: ’There are plenty of great

opportunities out there for radio and agencies are increasing client

spend in the area. They understand radio has become an extremely viable

option for advertisers - this has been fuelled partly by the dotcom

market.’



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