Just Eat hires former HarperCollins marketing boss as CMO

Online takeaway business Just Eat has hired Barnaby Dawe as its chief marketing officer, replacing Mat Braddy.

Just Eat: new CMO Barnaby Dawe
Just Eat: new CMO Barnaby Dawe

Dawe previously held the same position at HarperCollins, and ran his own consultancy. He has occupied senior marketing roles at News International, now News UK, Global and Sky.

At Just Eat, Dawe will oversee marketing activities and report into CEO David Buttress as part of the leadership team.

Buttress said: "Our brand is one of the key pillars of our success, which we are committed to strengthen and evolve with the fast changing pace of the market."

Predecessor Mat Braddy will continue at Just Eat as an adviser.

A spokesman told Marketing: "Mat has connections with an exciting portfolio of internet start-up brands that he wanted to invest more time in.

"He remains a great asset to Just Eat in a Brand Board Adviser capacity."


Manifestos for marketers: Tory, Labour, Lib Dem, Green and UKIP promises to brands

Dove's 'faux-inspirational' campaign renders the brand insincere and irrelevant

Cannes Offer: 12 weeks' online access from just £12

Subscribe to Campaign before the end of Cannes Lions and save up to 71%


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Job description: Digital marketing executive

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

Just published