JWT produces Shell poster campaign

JWT has produced a new poster campaign for Shell's Rimula lubricant range.

Shell...new JWT campaign
Shell...new JWT campaign
The campaign will run in almost 40 countries until the end of 2008, in print, press, outdoor and radio.

Shell claims the product, aimed at heavy-duty vehicles, adapts itself to extremes of weather.

The print and press work was shot by acclaimed photographer Christopher Griffith.

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