Keira Knightley takes a beating in new Women's Aid ad

LONDON - Keira Knightley is slapped and kicked in the stomach by an abusive boyfriend in a new cinema ad for Women's Aid.

The film, created by Grey, was directed by Joe Wright, the director of Atonement. 

The ad, called "cut", was put together by a 50-strong crew, including the Oscar- nominated cinematographer Seamus McGarvey and the Bafta-nominated make-up and hair designer Ivana Primorac, who all gave their time for free, as did Wright and Knightley.

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Hoverboards and Journey Buddies: the future of TfL's customer experience?
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1 Hoverboards and Journey Buddies: the future of TfL's customer experience?

Marketers across a range of sectors, from charities to banking, came together to conjure up some ideas for the way the future of Transport for London's customer experience might look under their stewardship. Moshe Braun, business director at customer experience consultancy WAE, which hosted the event, examines the results.

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