CNN has confirmed it has hired the former MindShare deputy managing
director Kevin Razvi as its senior vice-president of ad sales for
Europe, the Middle East and Africa (Media Business, 13 March).
Razvi will be based at CNN’s European headquarters in London. He will be
responsible for all ad sales divisions, including the broadcaster’s
The decision to place the European sales team under a single management
tier coincides with the promotion of Eric Clemenceau.
He moves from senior vice-president, international sales, to managing
director of Turner Broadcasting System’s French office.
Turner’s president of international sales, David Levy, said: ’This role
has evolved with the convergence of TV and the web. Advertisers are
looking to access bigger platforms and we need people with knowledge of
all facets of our business. Kevin can certainly provide that.’
Working with Razvi and the heads of ad sales in Asia, Latin America and
North America, Levy will offer clients global, cross-media deals. ’CNN
is a global brand and the net is a global phenomenon. We help clients
take advantage of this.’
Razvi will oversee a team of 50, including Lawson Muncaster, who was
hired in January as director of sales for the UK, Scandinavia and the
’The opportunity to work for CNN, whose brands operate across
international boundaries, was too good to miss,’ Razvi said.
Razvi was a key player in setting up MindShare, which was created from
the merger of J. Walter Thompson’s and Ogilvy & Mather’s media