Key recruits join WFCA media arm

LONDON - WFCA, the full-service marketing agency, has recruited former Initiative strategist Chris Wright and former Sky Media controller Martin Dewhirst to its media department.

Martin Diwhurst: appointed head of broadcast, WFCA
Martin Diwhurst: appointed head of broadcast, WFCA

Wright joins the agency as deputy media director after 12 years at Interpublic's Initiative, with responsibility for all media planning.

Dewhirst, now head of broadcast at WFCA, was most recently a consultant with Nestlé, following time at PHD as TV group manager and Sky Media as media partner controller.

These appointments are the first under media director Mark Gallagher, who joined from OMD in September. His target is to double WFCA's media business within 18 months.

WFCA launched its media arm in 2004 and it was run for five years by ex-MediaCom founder Bill Jones, who left in July to set up a rival business. 

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Making media fun again: why we must free our industry from outdated models
Shares0
Share

1 Making media fun again: why we must free our industry from outdated models

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.

Just published

More