LATE ENTRIES: Sponsored by 2AM Films Ltd - Barclays Tale, Sold

A deep, moody and visually striking commercial featuring a magnetic performance from Samuel L Jackson. The idea was to talk about money, typically a taboo subject, and each of the scripts discusses money in an offbeat way. One focuses on paranoia with a scene from Shakespeare's Comedy of Errors, while another is based around the idea of the little pig going to market. A highly unusual approach within the finance category.

Product/client: Barclays

Agency: Bartle Bogle Hegarty

60 Kingly St

London W1R 6DS

T: +44 20 7734 1677


Creative Director: John O'Keeffe

Agency Producer: Tania Kane

Creative Team: Marc Hatfield

Pete Bradley

Production company: Academy Commercials

16 West Central St

London WC1A 1JJ

T: +44 20 7395 4155


Director: Jonathan Glazer

Producer: Nick Morris

Director of Photography: Max Malkin

Post-production company: Framestore CFC

9 Noel St

London W1V 4AL

T: +44 20 7208 2600


Editor: Sam Sneade

Music: 'Hova Cevo'; Astor Piazzolla

Flame Artist: Nick Bennett

Sound Design: Johnny; Wave

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).