Latest Cactus Kid Oasis ad to drive online vote

LONDON - Mother will launch the fourth in its series of Cactus Kid ads tonight, encouraging viewers to vote on what will happen in the final part.

The ad, ‘hospital', shows the runaway heroes in a hospital, delivering their love child.

Visitors to the ‘Run Cactus Kid, Run' website can vote on two different endings, and the most popular will be shown at the end of the campaign.

Shot in Mexico in the style of a classic American road movie, the ads have been heavily influenced by 1973 film classic Badlands.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More