LEGENDS OF COMMERCIALS PRODUCTION: Animal Trainers

ANNE HEAD
Age A lady never admits it, but Head's been in the business for more
than 25 years
Based at Animalation in Crowthorne, Berkshire
Daily fee n/a

Career highlights Head is a genuine British star in a profession that's increasingly dominated by the US. Her ad work includes the Arthur's catfood ads, the recent Ford Mondeo ad featuring a cat sheltering under a car and the Harvest Crunch spots starring a bottom-nipping Jack Russell.

Would you believe Head's charges are often cooler under fire than their two-legged co-stars. One cat, named Sophie, survived an entire set collapsing around her - never moving from the spot she'd been asked to sit in.

What people are saying "Ann is one of the best trainers in the business and she's totally dedicated to her craft, Jeremy Barnes from Joy Films says.

BOONE NARR
Age 54
Based at Castaic, California. Trades under the company name, Boone's
Animals For Hollywood
Daily fee Varies with the animal in question, but likely to be higher
than the average of £500

Career highlights Narr is on top of the Hollywood pile at the moment after co-ordinating the animals for the first two Cats and Dogs and Stuart Little movies. His Budweiser ad featuring the adventures of a mouse with the brewer's Clydesdale shire horses was a Superbowl hit and he worked on Bacardi Breezer's Tomcat campaign.

Would you believe When shooting current project, Willard, Narr had trouble persuading actors to go near the 500 rats on set.

What people are saying "I've never seen a cat trained to walk from one mark to another just like a dog. It's magic, Laura Gregory from Great Guns says.

Joe Camp
Age 52
Based at Camp and partner Tammy Maples run a 60-acre ranch in the San
Bernadino Foothills. They operate under the name Jungle Exotics
Daily fee Varies depending on animal involved. A normal daily rate is
around £500

Career highlights Six months in the jungle working on John Boorman's film Emerald Forest, and handling Mister Bigglesworth in Austin Powers. Camp's most ambitious ad involved co-ordinating six lions for Konica Copiers.

Would you believe Camp was flying an eagle on a mountain set in Utah when a sudden storm snapped the jess attaching it to his wrist. Camp charged up the moutain toward the peak where it had last been seen. Imagine his surprise when he encountered the terrified bird racing down the trail toward him - on its two feet.

What people are saying "His animals performed beyond expectations," Jeremy Perrott, the global creative director at McCann, says.

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