LineOne loses two from senior management team

- The BT and News International owned online joint venture LineOne is to lose both its marketing and business development directors, who have resigned to start their own business.

- The BT and News International owned online joint venture LineOne is to lose both its marketing and business development directors, who have resigned to start their own business.

David Lethbridge, marketing director at LineOne, and Andy Doe, business development director, will leave LineOne at the end of July to start an as yet unnamed new media company.

The two are looking to work with the emerging second generation of new media companies that are coming out of the US to Europe, but do not possess the critical mass or the knowledge to expand effectively into this market. Lethbridge and Doe will either act as a ready made management team for these companies, or they will look to realise their own ideas.

The two are currently in the early stages of talks with a number of businesses in the US.

According to Lethbridge: "Our theory is that the big US players are over here already but there is another generation that is busy concentrating on the US market that don't have the depth, size or the momentum to come over here. They also have the problem that there is a lack of experienced online management skills here. We are a ready made management team that have worked for the last two years on an ambitious and successful start-up in LineOne."

He added: "Everyone agrees that Europe is following the US. The issue is the speed at which it is doing so. Our view is you can argue over the time length but not the fact it is going to happen. We can get these companies into Europe at a low risk and grow them with the market."

Both Lethbridge and Doe have been with LineOne since launch almost two years ago. Immediately prior to joining LineOne, Lethbridge was with BT Cable and before that he worked for Johnson & Johnson both in US and the UK.

Doe was creative services director at Delphi. He previously ran a Minitel interactive services business in France, which he set up and sold to News International.



Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).