LinkedIn launches web application for mobile users

LONDON - LinkedIn, the professional social networking site, has launched a web application to allow its members to access the site while on the move via their mobiles.

The application allows LinkedIn members to access features including personal profiles, photos and biography information, on mobile devices such as iPhone, iPod touch and Blackberry.

The idea behind the move is to allow LinkedIn members to connect with business acquaintances at events and conferences.

It also allows users to research the mutual contacts they have with other professionals to help make real world introductions easier.

Other features include invitation capability to connect with people on LinkedIn anywhere, and network update capabilities to receive important updates about connections.

The application is currently at the beta stage, with the final version expected later this spring.

The beta is available immediately in English, French, German, Spanish, Japanese and Chinese with additional languages to follow.

Dan Nye, chief executive of LinkedIn, said: "Let's face it, every professional today is carrying a wireless device. Many of these professionals are on the move, attending conferences, sales meetings and client events.

"Making LinkedIn available on mobile devices responds to both these business realities and will be great for our users."

There are currently more than 19m professionals on LinkedIn, including executives from all 500 of the Fortune 500 companies.

 

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).