Lowe and RKCR/Y&R bid to hire Alison Hoad

Alison Hoad, the planning partner of Campbell Doyle Dye, is set to leave the agency she co-founded four years ago and is currently deciding between job offers from Lowe London and Rainey Kelly Campbell Roalfe/Y&R.

It is understood that the position of deputy chairman is on offer at RKCR/Y&R, while Lowe is hoping to appoint her to a senior planning and strategic role. Hoad did not deny the report, but said: "There are lots of rumours flying around at the moment."

Lowe has been without a planning chief since January, when Russ Lidstone moved to JWT. A move to RKCR/Y&R would fill the senior skills gap that will open when its founders Jim Kelly and MT Rainey leave this spring.

Hoad, who was the convenor of judges at last year's IPA Effectiveness Awards, has worked at CDD since 2001, alongside the three other founding partners, Walter Campbell, Dave Dye and Sean Doyle, and the agency's managing director, Caspar Thykier.

Hoad's clients have included DaimlerChrysler, Adnams beer and Christian Aid.


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