Lucozade 'the arrival' by Grey London

An unsigned band, The James Cleaver Quintet, play a live version of the festival anthem Buck Rogers by Feeder in the latest Lucozade ad by Grey London.

The ad, which follows previous spots featuring artists including Tinie Tempah and DJ Fresh, is supported by a three-minute "making of" film.

SUBSCRIBE TO CAMPAIGN

Only £53 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites

SUBSCRIBE