Lynx 'chaos Island' by BBH

Bartle Bogle Hegarty has created the next phase of the global campaign to support Lynx Attract: For Him and For Her.

A global TV ad will air on dates that coincide with six live Facebook treasure hunts, offering the chance to win one of seven pairs of tickets to the Lynx Chaos Island in the Caribbean.

It was created by Wesley Hawes, Gary McCreadie, Dan Bailey and Brad Woolfe, and directed by Tim Godsall at Biscuit Filmworks.

Outside the UK the brand is known as Axe and the campaign runs with the title "Anarchy Island".

Credits

BBH creative director
BBH producer
BBH team manager
BBH team director
BBH strategy director
Production company
Director
Executive producer
Producer
Post production
Editor/editing house
Music composition
Exposure (where is this work running, country and media type)

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