M&S posts first rise in annual profits in four years

Marks & Spencer has turned a new corner, reporting its first increase in profit since 2011.

M&S: spring 2015 campaign
M&S: spring 2015 campaign

Pre-tax profit before tax increased 6.1% to £661.2m for the year to March 28, beating City expectations of £642m. Group sales marginally increased 0.4% to £10.3bn.

While like-for-like sales in its food arm increased 0.6%, sales of general merchandise including its clothing arm, fell below expectations with like-for-like sales down 3.1%.

It was good news for shareholders as the retailer said it would increase its dividend by almost 6% to 18p and pledged to buy back £150m worth of shares in the next financial year.

Marc Bolland, the M&S chief executive, said: "In food, we had an outstanding year in a difficult market. In [general merchandising], we significantly increased the gross margin, and, while sales performance was below our expectations, we returned to growth in the fourth quarter.

"We continued to control costs and capital expenditure tightly, resulting in significantly improved free cash flow."

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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