Man United TV venture appoints man from the Sun as chief

- Manchester United Television, the joint venture TV channel between Manchester United FC, BSkyB and Granada Media Group, has appointed Paul Ridley, the sports editor of the Sun, as its chief executive. MUFC will launch as a subscription service on digital satellite and cable this autumn.

- Manchester United Television, the joint venture TV channel between Manchester United FC, BSkyB and Granada Media Group, has appointed Paul Ridley, the sports editor of the Sun, as its chief executive. MUFC will launch as a subscription service on digital satellite and cable this autumn.



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Brands that forge an emotional tie are best protected from copycats
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1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

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