Publicis Groupe chief executive Maurice Lévy has posted an eccentric video address to the world on YouTube that reviews a year in which his company acquired BBH and LBi and looks ahead to 2013.
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Pulling out of awards shows and marketing is "jumping off the deep end and forgetting that we live and breathe by the creatives in our industry."
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).