Mawhinney moves again to be Faulds creative director

Billy Mawhinney, the creative director on the pounds 32 million Citroen business at Euro RSCG Wnek Gosper, has quit to become creative director of Faulds Advertising in Edinburgh.

Billy Mawhinney, the creative director on the pounds 32 million

Citroen business at Euro RSCG Wnek Gosper, has quit to become creative

director of Faulds Advertising in Edinburgh.



Faulds has been looking to fill the post since Jim Downie, now a senior

writer at the agency, stood down from the job last autumn.



Mawhinney, who will move up to Edinburgh with his family, said: ’I have

been more nomadic than I’d like in recent years. I want to settle

down.’



He was at Euro RSCG for less than a year and in the previous ten years

had worked at four other agencies - Bartle Bogle Hegarty, J. Walter

Thompson, Ammirati Puris Lintas and Ogilvy & Mather.



At JWT and APL, Mawhinney was joint creative director with his then

partner, Nick Welch. Mawhinney admitted: ’I am better equipped to be a

creative director than I was before. I want the closeness of a smaller

agency. At Faulds I will need to galvanise the creative department and

get their trust.’



He added: ’Faulds is an independent, financially sound agency. It has

suffered from the fact that Jim Downie didn’t want to take the helm. But

there is nothing wrong there that a couple of business wins and a couple

of great ads couldn’t fix.’



Mark Wnek, the executive creative director of Euro RSCG, is said to have

been talking to top creatives including Andrew Cracknell and Malcolm

Gaskin about filling Mawhinney’s role.



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