MEC and Hogarth in creative tie-up

MEC has partnered with its sister WPP agency Hogarth Worldwide, the production specialist, to launch MEC Works, a creative division with advanced production capabilities.

MEC UK: CEO Steve Hatch
MEC UK: CEO Steve Hatch

The unit will provide a range of production services to MEC clients such as EE and Lloyds across print, digital and broadcast media.

Six Hogarth employees will move across to work alongside the six-strong MEC creative solutions team, led by Steve Ball, its managing director. Ball will become the managing director of MEC Works. Although

MEC currently develops creative work in-house for its clients, the agency hopes that the increased capacity and resource will enable it to offer a greater level of service.

Steve Hatch, the chief ex­ecutive of MEC UK, said: "As the pace of media and messaging increases, MEC Works gives clients the technology and scale to move as fast as their customers."

Topics

Cannes Offer: 12 weeks' online access from just £12

Subscribe to Campaign before the end of Cannes Lions and save up to 71%

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive
Shares0
Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

Just published

More