Media Agenda: Rufus Olins

Media Week speaks to Rufus Olins, chief executive of Newsworks, about the shift from print to digital, the spread of tablets, privacy issues and his hopes for Arsenal in the Champions League.

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Making media fun again: why we must free our industry from outdated models
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1 Making media fun again: why we must free our industry from outdated models

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.

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