MEDIA ANALYSIS: Mystery CV

1961: Leaves school for secretarial position at IPC

1961: Leaves school for secretarial position at IPC



1970: Begins to rise through the ranks, first as merchandising

executive, then promotions followed by publicity



1979: Still at IPC, puts first foot on management ladder as assistant

publisher



1983: Publisher, Woman's Journal and Ideal Home



1987: Quits IPC to join Harmsworth Publishing as managing director



1990: Takes current position as publishing director of a mould-breaking

(but not cutting-edge) weekly with European connections



Question: Am I Sally Cartwright of Hello!, Sly Bailey of IPC or Stan

Myerson of OK!?





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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).