Media: Chatter

"We will not chase the 16-34 demographic because when we overtly chase those viewers, we alienate our heartland viewers." - The ITV chief executive, Charles Allen, emphasises that ITV1 will continue to target the pipe-and-slippers brigade after flops such as Celebrity Wrestling

"It's a nice cosy world but you're about to be exposed to some of the forces other companies have been exposed to for some years. Accept it ... or die on your arse." - John Pluthero, the former Freeserve boss and chief executive of Energis, warns TV companies that their world is about to be turned upside down

"By telling Barclays staff how they are said to be prettier, better dancers, smell nicer and have better legs, by the time they reach their desks they will be feeling pretty confident." - A Barclays spokeswoman on six 20-foot-high posters at Canary Wharf stations, which use lines such as: "Barclays people have better legs".


Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).