Chris Pearce, the head of client services at Holder Henry Pearce &
Bailey, chooses Stella Artois’ sponsorship of Channel 4’s themed season
of Vietnam feature films. ’This is a fantastic mix of media and creative
- rotating film reels mixed with the sound and images of helicopter
blades that mark out the Vietnam movie genre. It really stands out as
innovative and thought-provoking.’ Media: Motive, creative: Lowe
Howard-Spink, produced in-house by Channel 4.