MEDIA CHOICE

Anna Griffiths chooses an ad in Loaded for the sports clothing company, Kappa: ’I was flicking through Loaded’s Top Icons of the 90s and was faced with a picture of the very charming and talented Chelsea manager, Gianluca Vialli, who, of course, I would expect to be included in such a feature (more so than Jo Guest). Except I suddenly realised that he was part of an ad for Kappa and hadn’t even been mentioned in the piece - a hideous crime redressed by the media placement.’ Media planned and bought by Nick Mullins at Faulds Advertising, creative in-house with photography by the Spice Girl, Melanie Chisholm.

Anna Griffiths chooses an ad in Loaded for the sports clothing

company, Kappa: ’I was flicking through Loaded’s Top Icons of the 90s

and was faced with a picture of the very charming and talented Chelsea

manager, Gianluca Vialli, who, of course, I would expect to be included

in such a feature (more so than Jo Guest). Except I suddenly realised

that he was part of an ad for Kappa and hadn’t even been mentioned in

the piece - a hideous crime redressed by the media placement.’ Media

planned and bought by Nick Mullins at Faulds Advertising, creative

in-house with photography by the Spice Girl, Melanie Chisholm.